For three decades I’ve advised, spoken to, researched, and written about many of the best run secular companies in the world. Whether Fortune 500, INC 500, Malcolm Baldrige winners, or outstanding entrepreneurial firms, I’ve come away asking myself some unsettling questions:
- With few exceptions, why are so many secular firms so much better than their Christian-based competitors?
- Why is there often no distinguishable competitive advantage to our Christian-based firms?
- Why do Christian-based firms seem to settle for less than the best?
Paul exhorted us all when he wrote, “Don’t you know that the runners in a stadium all race, but only one receives the prize? Run in such a way to win the prize.” 1 Corinthians 9:24
Therefore, shouldn’t a Christian-based business have the…