Oct

16

2014

Two Ways to Do Marketing Like Jesus

This is a guest post by Darren Shearer, author of Marketing Like Jesus: 25 Strategies to Change the World and the host of the Marketing Like Jesus Podcast. He is also the founder and CEO of High Bridge Books, which offers professional book publishing for inspiring thought leaders.

If Jesus taught a class about marketing, what might He say?

Considering that one out of every three people in the world claims to be a follower of Jesus, he is unquestionably the greatest marketer in history.

Whether you’re a businessperson trying to sell more products or services, a non-profit leader trying to recruit more donors and volunteers, a pastor trying to get more members, a politician trying to win more votes, or as a thought leader trying to gain acceptance of an idea… Jesus has provided a model for marketing that can help you make a profound, positive impact on the world.

I have observed more than 25 marketing strategies that Jesus used during his ministry that you can apply in your own sphere of influence. In this post, I would like to introduce you to two of them.

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Oct

14

2014

4 Books Every Christian Business Leader Must Read

My office is filled with dozens of great business books with a Biblical business focus. As I recently scanned these books, I asked myself, “If I had to start with four, which ones would I choose?”

Here are the four books I highly recommend you buy, read, and integrate into your daily leadership. [FYI - These four books are included in my free resource pictured above.]

 

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Oct

7

2014

15 Powerful Ways to Integrate Your Faith at Work

Believers in business have far more freedom than we think to gently, respectfully, and legally share our faith. Instead of worrying about what we can’t do, we need to shift to what we can do.

Here are 15 simple yet powerful ways to integrate your faith at work.

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Oct

2

2014

How to Find Great Customers

It’s always a great time to find great customers.

Yet in our mad dash to close more customers, Christian-based firms must remember there is a right way (God’s way) and a wrong way (the world’s way) to find great customers.

Here is the right way for a faith-based company to find great customers.

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Sep

29

2014

23 Wisdom Bombs for Christian Business Leaders

I love to learn timeless truths through simple, profound sentences – what many of my younger friends and mentees call “wisdom bombs.” Recently I was overwhelmed with dozens of such insights while attending FCCI’s 35th Business Leaders Conference.

There were so many great thoughts and practical ideas shared, I could not contain them in one post or even one book. So rather than restate all 36 pages of the journal notes, I’ve summarized a few of my favorite wisdom bombs for you.

Here are 23 of the best quotes, thoughts, and leadership insights I gleaned from this year’s FCCI business leaders conference.

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Sep

26

2014

What 1 Thing Do We Have in Common?

What do Franklin Graham, Bruce Wilkinson, Randy Pope, Dennis Rainey, and yours truly have in common?

Yes, we are all followers of Jesus. But what else?

Here is 1 thing we all have in common with 3 short, fun videos to explain.

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